Audience Makr is a Facebook marketing tool that streamlines the process of searching for Facebook groups that are relevant to your product.
What does the product offer?
Audience Makr is a piece of software that allows users to search Facebook for groups based around keywords. This process allows users to quickly identify potential markets for a product that is for sale. For example searching weight loss will bring up a number of groups that pertain to losing weight.
How does the product work?
The money making aspect of Audience Makr lies in marketing your product to the relevant groups. The key idea is that if people are willing to invest time into something then they are more likely to invest money. This kind of targeted marketing creates an opportunity to generate quite high conversion rates on product sales.
What is the initial investment?
Audience Makr has had a limited beta release which was sold for $49.95. Access to the product is now closed but the creators are looking to make it available to everybody as soon as possible. It seems likely that at this point Audience Makr will retail for a similar price or perhaps a little more.
What is the rate of return?
It is difficult to quantify the rate of return with a product like Audience Makr. As it is a marketing tool this means that there is no direct income from the product. That having been said looking at the model that Audience Makr uses it seems more than plausible that you can boost your sales with the right kind of targeted marketing .
Audience Makr is quite an exciting tool really. The claims are realistic and watching the product in action it is easy to see just how simple it is to use. It is worth bearing in mind that in order to get the most out of Audience Makr you have to have a product to sell and this isn’t covered by Audience Makr. If you are a marketer with an existing product though and are looking to make inroads into social media marketing the Audience Makr may well be worth watching.