Bet to Win is a new horse racing tipster service which is provide by Ben Morgan. He claims that his service is very well positioned to generate substantial profits with a seemingly low risk betting strategy.
Introduction to Bet to Win
I will come back to this as I want to cover it in detail, but Ben Morgan talks a lot about how much time and money he has spent on bad betting advice. And of course, so have you. Right? I know that I have, in part down to doing this in a professional capacity, but truth be told, there are a lot of people who fall victim to less than questionable tipster services every month.
I know this to be true, because I see comments from them relating to this on a frequent basis. So, given that Ben Morgan claims that his tipster service, Bet to Win, happens to be one that is definitely profitable, you can expect to win big right? I wish that things were this black and white, but as I will detail over the course of this review, not everything is what it seems when it comes to the modern tipster.
What Does Bet to Win Offer?
There are a few clear ideals behind Bet to Win and I will look at them over the course of this review. But the main principles look a little bit like this. Bet to Win is low risk. It is consistently profitable, and it will “appeal to everyone”. Naturally, this means that Ben Morgan’s approach can’t become too complicated and that shows.
There is a very clear regimented approach to betting here and in and of itself, that doesn’t seem to be a bad thing. Bet to Win operates Monday through Friday, and each of those five days you will receive five bets. All of these have been back to win based off what I have seen, covering a range of odds. This latter part is key to Ben Morgan’s strategy, as I will cover.
In terms of the logistics side of things, there are seemingly a number of things to like. Ben Morgan issues selections directly to Bet to Win subscribers via email. The content of these is probably best described as a bit sparse, with very basic information being provide.
On occasion there won’t be bets, and when this is the case Ben Morgan says that he will also send out an email. One of the things that is a positive when it comes to Bet to Win is the fact that selections are issued the evening before racing, typically before 10pm. This provides an opportunity to secure the best possible odds, although as always with this kind of thing, Oddschecker is your friend.
I have touched upon the fact that Bet to Win has been described as being able to work for everybody and so simplicity becomes key in a number of areas. This includes the staking plan for which Ben Morgan leverages simple level stakes of 1 point on all bets.
In the “proofing” for the service, this is £20 per bet, but you would obviously adjust this based on your betting bank. Interestingly enough, despite numerous references to your betting bank growing, Bet to Win doesn’t actually advise on what kind of bank you need.
Personally, I would look at 150 points here which would give you a decent cushion if you didn’t manage to hit the quite lofty strike rate Ben Morgan claims the service can attain.
That segues perfectly into the last thing to discuss with Bet to Win which is of course the strike rate. This win rate is claimed to be in excess of 70% (specifically, 71.4%), a number which the bets Ben Morgan provides as “proofing” is roughly in line with, however there is some massive variance from one week to the next.
It is worth noting that this evidence appears to simply be a few very selective and cherry picked examples of what Bet to Win is capable of. With no substantial long term proofing for Bet to Win, I am massively sceptical of the claims made.
How Does Bet to Win Work?
There are two elements to how Bet to Win works, and not surprisingly (at least to me), you will be disappointed by a lack of information about one of these. In terms of the selection process itself, Ben Morgan eschews providing any real tangible information with a narrative about how he has lost money following other tipsters before.
It’s a common story we’re told (and it is). But he decided to go it alone and find his own selections. Mostly, these are based around not backing National Hunt bets and looking at short races. Outside of that, we are give no information on what to expect from Bet to Win.
The other element is somewhat more detailed and that is the approach of which bets are selected and how the staking plan works. This involves backing 3 horses that are selected to “[keep] the bank ticking over and building slowly” according to Ben Morgan
. The other two horses that are selected are supposedly selected to “inject HIGH PROFITS” into the bank. This is not dissimilar to an approach that I have seen work successfully for a number of tipsters. When combined with the lack of information on the selection process though, I have some concerns about Bet to Win as a wider product.
What is the Initial Investment?
There are two different options that are available if you want to sign up to Bet to Win. The first of these is a quarterly subscription which is billed at £45 (plus VAT). Alternatively, you can sign up to Bet to Win on an annual plan which is priced at £96 (plus VAT). Supposedly, there are just 150 places available however I am very sceptical about this.
It is worth noting that there is a full 60 day money back guarantee in place with Ben Morgan selling Bet to Win through Clickbank.
What is the Rate of Return?
According to Ben Morgan, in the last 6 months he has made £18,860 with the same selections that he is offering through Bet to Win. This is a particularly impressive claim when you consider that he apparently bets to just £20 stakes. This would mean 943 points of profit and 157.16 points per month.
This is roughly in line with the week that Ben Morgan cites as an example whereby he supposedly made £2,777. This is backed up via the aforementioned (and highly questionable) evidence.
Conclusion on Bet to Win
When it comes to certain types of tipster services, they are very good at making services seem really reasonable. Bet to Win is a very good example of this. Now, I have a lot of criticisms when it comes to Ben Morgan’s service, but what I want to start by focusing on is the income claim.
It is relatively believable that somebody could make £19,000 in 6 months. It’s not necessarily likely, but with big enough stakes, it is plausible. When that is restructured to 943 points though, that is where Bet to Win starts to fall apart. The fact of the matter is that when you start to scrutinise the results, it shows what you can really expect.
I would love to believe these results, and perhaps with some comprehensive and independent proofing, I could do that. But Ben Morgan doesn’t provide this at all. There are a number of other elements where a lack of evidence (or in fact, even basic information) is concerning, for example, the approach to betting. Sure, the way Bet to Win is described, it makes a certain kind of sense.
Frequent winners to maintain your bank, big winners to really boost your profits. And it is easy to get caught up in that, but what is overlooked is that Ben Morgan doesn’t actually tell you about how he finds his bets.
There is a pretty strong narrative, don’t get me wrong. Here we are told a lot about how much time and money he has spent figuring everything out. Like I have mentioned, we are given some very vague information that honestly, could have come from anybody who picked up a copy of the Racing Post on any given day. It certainly doesn’t read like a tipster who is making more points profit in 6 months than some services will make in 3 years.
Just about the only thing that could arguably considered salvageable is the fact that the price is not particularly expensive. With that having been said, and I will be very blunt about this, if you aren’t paying a lot of money for a crap tipster service, you are still paying for a crap tipster service, and that is what I see being the case with Bet to Win. I haven’t seen a single shred of evidence to suggest that any of the claims that are made for the service are actually viable.
I can’t think of a single element of Bet to Win that I would recommend. I simply don’t see it as being a worthwhile investment of your time or money. This is most definitely a service that warrants some serious avoidance.