Each Way Eddie is a brand new horse racing tipster service. It is supposedly offered through The Betting Club with selections coming courtesy of tipster Eddie Hobbs.
Introduction to Each Way Eddie
I have seen a lot of online presence surrounding Each Way Eddie and so it will probably come as no surprise that I was eager to see what kind of results the service has generated. Even more interesting was the fact that there is already an established tipster service through Stark Investors under the same name. So much so that it is in fact the first result when you search for the name.
I know that Stark Investors have had their version of Each Way Eddie out for some time, however the original is not always the best and there are a lot of examples of this, although truth be told, I am not trying to directly compare the two services. So, with a headline that talks about you winning on a system that never wins, let’s look at whether or not Eddie Hobbs’s Each Way Eddie is actually any good.
What Does Each Way Eddie Offer?
As far as tipster services go, Each Way Eddie doesn’t seem to be setting out to break new ground and this is not necessarily a bad thing. Some of the bets tipsters that I have looked at have been built around a simple premise that is done well. Each Way Eddie is a daily horse racing tipster service and as is the norm for almost all services, it is email based. 
Selections are sent out by Eddie Hobbs each evening, before the racing even begins. All that subscribers have to do is simply place the bets with the bookie of their choice. Eddie Hobbs claims that he personally bets with Betfair Sportsbook however he also says that you can place bets from Each Way Eddie with any bookmaker.
As the name suggests, Each Way Eddie does deal exclusively with each way bets. The volume of these will typically be anywhere between 1 and 4 bets on a given day. There is very little information provided when bets are sent out which is very disappointing. Eddie Hobbs does say though that he will email subscribers on days where there are no bets.
The lack of information is a little problematic for me as it can make it difficult knowing what kind of odds are best to aim for. Oddschecker is your friend when it comes to this aspect of Each Way Eddie.
There is a staking plan in place for Each Way Eddie and it is a very straight forward affair.
Eddie Hobbs recommends a starting bank of 100 points and betting level stakes of 1 point each way on your bets. It is recommended that a point is left entirely up to you and that you should only bet what you can afford. In the case of the various claimed results for Each Way Eddie however, they are based off staking £20 per bet which means that if you wanted to get close to the headlining figure, this would have to be your minimum.
Finally there is the strike rate to consider. Eddie Hobbs claims that since January 2018, he has attained a strike rate that averages 60.79% with Each Way Eddie. This is a very strong result and well within the realms of possibility for an each way service. The biggest concern that surrounds this number however is that there is no real proofing. We are simply given a table of results that show how Each Way Eddie supposedly did on a month by month basis.
How Does Each Way Eddie Work?
A lot of the talk surrounding Each Way Eddie and how it works is based around what other systems don’t do. Eddie Hobbs is very keen to play up the each way aspect as minimising risk. We are given some very basic information which says that races are narrowed down by following “a simple set of rules” and that by focusing on fewer races, Eddie Hobbs has a better chance of picking a winner. He then claims to go over form to make selections for Each Way Eddie. This is all very vague and far from convincing in my book.
What is the Initial Investment?
There are two different options when it comes to subscribing to Each Way Eddie. The cheapest of these is a quarterly subscription which is priced at £45. Alternatively, you can sign up for a full 12 months for just £99. Because Eddie Hobbs is being sold via Clickbank, both of these options come with a full 60 day money back guarantee.
What is the Rate of Return?
The headline for Each Way Eddie talks about £5,097.20 being made so far for 2018 or an average of £1,019.44 per month. These numbers are however based on betting £20 each way or £40 per bet. There are also numerous examples of bets that were supposedly tipped by Eddie Hobbs making around £100 or in excess of the figure.
Here are the profits claimed:
Interestingly, most of these seem to have been from just before Each Way Eddie launched. Finally, to create some context for the results, the points profit for Each Way Eddie is claimed to be 254.87 points.
Conclusion on Each Way Eddie
As an exercise in marketing, I have to give credit where it’s due. Each Way Eddie looks very appealing. Furthermore, as a cynic when it comes to this kind of product (I have seen more naff tipster services than I care to admit), even I found myself looking at Eddie Hobbs’s claims and finding them well within the realm of possibility. The core of the problem with Each Way Eddie however is that just because something looks like it can work, that doesn’t necessarily mean that it is going to.
Roughly in keeping with this, I feel that it is important to highlight the fact that there isn’t really any evidence provided to back the claims up. Sure, Eddie Hobbs talks a good talk but there is nothing that couldn’t be knocked up in MS Paint in 10 minutes if you were tenacious. In terms of what I have seen so far, there doesn’t appear to be any examples of the previous results being maintained either.
The final straw on the back of Each Way Eddie for me is that The Betting Club, who are responsible for marketing etc, have released a lot of different tipster services. These have almost all been released with very short breaks between them. In fact, there have been twelve different products launched in just under a year. This is a huge number of services and it suggests to me that something is amiss. Especially since I don’t recall any of the other services being particularly well received.
With all of this in mind, I can’t really see anything about Each Way Eddie that I would recommend. I will concede that it is cheap, but you definitely seem to be getting what you are paying for with Each Way Eddie. For my money, if you are chomping at the bit to try an each way betting based tipster service, I would pay more and look elsewhere.
