False Favourites Lay the Race is an additional service which his being sold by Dave Upson following the “success” of False Favourites itself. This is a very interesting launch with a rather unique timing.
Introduction to False Favourites Lay the Race
I sort of missed the False Favourites product. I happened to be away when it launched however from what I have seen, this may well have been a blessing in disguise as the research I carried out after the event suggests that the product may well have been nothing more than a cash grab.
This ties into False Favourites Lay the Race as a product perfectly as I don’t believe that it is a coincidence that since False Favourites closed, Dave Upson has immediately launched a follow up. This cashes in on the marketing carried out by the usual affiliate networks and still allows you to buy a product, but not necessarily one that is likely to underperform.
Honestly, I have never seen anything like this before in terms of the launch schedule and as such, I am very keen to see whether or not False Favourites Lay the Race is able to live up to the marketing hype that False Favourites built up before this new launch.
What Does False Favourites Lay the Race Offer?
False Favourites was based around laying favourites at low odds. This is a well known strategy and I have very little reason to question the wider effectiveness of this approach (although from what I am hearing, False Favourites didn’t deliver the same results as some other services).
False Favourites Lay the Race goes in a very different direction, one that I would go as far as to say is intriguing on paper.
Logistically, False Favourites Lay the Race is pretty much what you would expect from a horse racing tipster service. The selections are issued on a near daily basis (actually 6 days a week with Dave Upson claiming Sunday as his day off). As you would expect, these are sent directly to subscribers via email. All that you have to do is then go and place your lay bets on an exchange.
There aren’t any specific recommendations but as always, I would say that Betfair is probably your best bet as there is more liquidity here than elsewhere.
In terms of the staking plan, False Favourites Lay the Race is a lay betting service which means that there isn’t really a whole lot of room to get creative with this. What you do have to consider however is the liability that you have should a horse come in.
Dave Upson says that this should be mitigated in the case of False Favourites Lay the Race however due to the way that the service works. I will get to this a little later on, but I will say that it works well in theory, but I am not sold on it in practice.
In terms of the strike rate, there are no claims made for False Favourites Lay the Race. Looking at the way that the service works however, it seems apparent that you can probably claim a strike rate of 75% as a minimum.
This looks great on paper, however I believe that it is important to note that the way that Dave Upson has set False Favourites Lay the Race up means that this number becomes almost meaningless.
How Does False Favourites Lay the Race Work?
I have generally skirted around the topic of how False Favourites Lay the Race works and I suppose that it is now time to bite the bullet and address this. As mentioned, and as you would expect from everything, this is a lay betting tipster service.
Where it is different is that Dave Upson advocates laying multiple horses in a race. Again, I want to highlight how reasonable this sounds, however I want to talk a little bit about how liability works.
Dave Upson essentially says that by having all of your liability one a single race, you are able to minimise your losses because only one horse can win a bet. I can get behind that in theory, however I do think that it is important to point out that liability does still exist and whilst minimised, you may still be looking at in excess of 6 points.
This is still a very new idea and whilst I can see it working well on paper, without decent understanding of a race and the horses, it seems like a moot point to me.
What is the Initial Investment?
There are two options if you want to sign up to False Favourites Lay the Race. The first of these is a 30 day trial which is priced at £20. This also appears to be the monthly cost moving forward as well. Alternatively, you can sign up to False Favourites Lay the Race for the full year for a reduced cost of £120 which is a full, upfront payment.
Both of these options are sold through Clickbank which means that there is a full 60 day money back guarantee in place should you find that the service isn’t for you.
What is the Rate of Return?
Dave Upson has very little to say in terms of how much you can expect to make through False Favourites Lay the Race. Personally, I find this to be somewhat problematic. There is an example provided of £180 profit being made in one day. This appears to be an entirely cherry picked outcome and there is very little provide as evidence outside of this one day. That is definitely problematic for me.
Conclusion on False Favourites Lay the Race
I can see how Dave Upson has arrived at False Favourites Lay the Race. There is a very certain pattern of thought which I think it is quite reasonable to say makes sense, at least on paper. Of course it makes sense for you to lay bets in such a way that you minimise your liability.
Why wouldn’t you want to do this?
What is very conveniently skipped over in the sales material for False Favourites Lay the Race however is that there is still liability. In the sole example that is discussed, Dave Upson boasts that the potential liability for the day worked out at £370.40.
This represents a massive reduction on the potential liability had the 9 selections been spread across individual races of £851. But you still have potential outlay of £370.40, that doesn’t go away.
The above is definitely something to keep in mind, however I believe that there is more worth pointing out. Whilst the principle behind False Favourites Lay the Race has worked on one day, this is something that is apparently very much in its infancy.
Without wider results, there is no saying whether or not the methods behind Dave Upson can really work. On paper, sure, but backing 3 horses in a 9 horses race means that there is still a 1/3 chance of a horse winning.
All of this is conjecture however. What really concerns me when it comes to False Favourites Lay the Race isn’t even something that is necessarily at the forefront. The service is being sold by a Clickbank vendor who as well as putting out False Favourites itself less than a week ago, has also put out 5 other different tipster services in the last 12 months.
I can say now that none of those services were particularly well received by any independent tipster review site.
So, what do I think of False Favourites Lay the Race? Do I believe that it will really work? Maybe, is the short answer. I cannot argue with the logic that exists behind the service. It is a pretty sound principle and in theory, it works well.
In reality, I think that you are being asked quite a lot given what is on offer with False Favourites Lay the Race.
Personally, this service absolutely isn’t for me. I can see the appeal of the concept, but without more evidence, you won’t ever get me on board for it.