Football Advisor Prime is a long standing sports betting tipster service which is offered by the Jon Roberts and the Football Advisor team. They claim to be one of the leading and most trusted football betting services around.
Introduction to Football Advisor Prime
There is a lot to the wider Football Advisor platform and I want to cover some of their other services in detail over the coming weeks and months, but today I want to focus on the core offering.
The football betting market is an undoubtedly popular one and it can be very difficult for punters to know where to turn if they are looking for advice. Given how Football Advisor refer to their service, it should surely be a prime contender right? I mean, it’s there in the name!
Unfortunately, things are not always as they seem and Football Advisor Prime may well prove to be a decent example of this. So let’s look and see how the service is currently doing.
What Does Football Advisor Prime Offer?
One of the things that I want to start by saying is that despite some of the points that I will raise in this review, Football Advisor Prime is still an active product. Jon Roberts is still putting it at the forefront of the individual services that are offered through Football Advisor, however there are a few points to be made that may suggest otherwise.
With that out of the way, what exactly are you getting yourself into when you sign up here? The answer is a pretty typical sports betting tipster service logistically. Selections are issued directly to Football Advisor Prime subscribers directly and are typically available from 8am. This gives you plenty of time to place your bets.
Talking of the bets, this is one area where I don’t really believe that Football Advisor Prime is particularly typical. Jon Roberts makes reference to the service utilising not just win bets, but also laying the draw and accumulators. This makes for a very varied service. We are also told by Football Advisor that these bets have average odds in excess of 3/1 which is an interesting figure.
I will delve into this more shortly, but there is no public proofing for Football Advisor Prime. This is important to note here as this number appears to be part of a somewhat skewed average with longer odds bringing this up. In terms of volume of bets, Football Advisor Prime advises anywhere from 10-20 bets per week which can easily add up.
There is a staking plan that is in place for Football Advisor Prime, however this is something that is a little bit skipped over. We are told that the average stakes work out at 1.5 points, however my research into this suggests that there is actually a fair amount of deviation on this.
One thing that is interesting is the way Football Advisor talk about the required betting bank. One part of the sales material for Football Advisor Prime says that this should be 100 points, but another says it should be 125 points. This is an interesting detail for a number of reasons which I will cover in greater detail below.
Finally, I want to talk about the strike rate for Football Advisor Prime.
On the Football Advisor website, this is listed at 38.9%. I am however inclined to believe that this number is not necessarily a reflection of any of the more recent results. In fact, looking at some of the broader information that is available, you wouldn’t’ have to twist my arm to have me believe Football Advisor Prime is some way off this.
How Does Football Advisor Prime Work?
Jon Roberts provides no information at all about what the selection process for Football Advisor Prime entails. We are told on the payment page that there is a “long term, strategic approach to betting which will make you money over the years ahead”.
This might sound well and good, but it doesn’t actually tell us anything. Furthermore, I don’t believe that the results that are shown are necessarily any wider reflection of this claim and approach.
What I will say is that I do believe that Jon Roberts and the Football Advisor team have some decent knowledge about football and football betting. A look at their analysis for the recent Manchester Derby, for example, takes a substantial look at what factors may be affecting the game.
This is incredibly detailed and whilst I think most serious football fans could have reached the same conclusion, it does show that Football Advisor Prime isn’t just guesswork. This does at least inspire some amount of hope for Football Advisor Prime.
What is the Initial Investment?
One of the things that I struggle with when it comes to Football Advisor Prime is the costing. There is no getting around the fact that Football Advisor are asking a lot for the service, however there are a number of different pricing options available.
These include a monthly subscription which is priced at £50, a quarterly subscription which is priced at £125, a 6 monthly subscription which is priced at £225 and finally, an annual option which is priced at £400 per year. All of these options come with your first 5 days for free. There is however no money back guarantee in place.
What is the Rate of Return?
Now we get to the really interesting part of Football Advisor Prime as far as I am concerned. Most of the main numbers that are demonstrate for the service are 230 points of profit.
The results graph (which ends in 2018) shows a profit of 197.8 points. This is calculated at £19,821.71 which is presumably based off £100 stakes, however this obviously doesn’t quite add up (although the difference is pretty negligible). For those who are looking for a better reflection of the results, the ROI for the service stands at just 4.3%.
Conclusion to The Football Advisor Prime Service
Looking at the results that Football Advisor Prime have on there website, the results are… Well, they’re not really great. There is no getting around the fact that the offering that Football Advisor have offered simply aren’t good enough.
Sure, that figure of almost £20,000 might look pretty reasonable, but that is based off the back of some quite big stakes and 4 years worth of results. Put into that context and arguably the strongest element starts to look pretty weak. Furthermore, in 2016, this number was actually 262.9 points.
Now there are some potentially mitigating factors in so much as the results may well have turned around since then, but because Jon Roberts doesn’t actually provide public proofing, there is no way to tell.
Honestly, this secrecy is a little concerning to me as I don’t see any reason why you would want to hide a profitable service. Now, with that having been said, I have also seen Jon Roberts defend this approach so I do know that it is something that he apparently feels strongly about.,
Really, one of the defining questions for me is one of value. £50 per month is quite a lot of money for any tipster service, and if you are going to ask for that kind of money, then you really need to have strong results.
Honestly, short of some kind of miraculous turn around, I don’t see how Football Advisor Prime would be able to attain the kind of results that would warrant the costs. This lack of value especially applies when you look at the results that are involved and compare them with competing products.
With all of this in mind, I wouldn’t really look to recommend Football Advisor Prime.
The long and short of it is that I simply don’t see a situation where the service will make enough money to warrant the costs. Elsewhere, there are tipster services that cost half of what Football Advisor are asking and have superior results. I do want to end with the caveat that I this is a definite shame.
The fact of the matter is that I believe the Football Advisor team have some understanding, however the results don’t appear to reflect this.