Kudos List Building is a training guide from Gareth Jehu that teaches users how to build and use an email list to maximum effect.
What does the product offer?
Kudos List Building comes in the form of a 44 page downloadable manual that is also backed up with the addition of videos as well. These aren’t identical content but instead support and back up one another. Kudos List Building is rather comprehensive covering a huge variety of subjects from SEO and using social media to actually creating your list and building a relationship with your audience.
How does the product work?
Kudos List Building seems to mostly be built on the knowledge and experience of Gareth Jehu. If you believe his claim that his own list has over 25,000 people subscribed to it, this isn’t necessarily a bad thing. The course itself is broken down into a number of different modules explaining what to do and where to obtain the necessary tools to do it.
What is the initial investment?
Kudos List Building is available for a one off cost of £37. There is also money back guarantee of sorts in place with Gareth Jehu saying “100% Satisfaction Guaranteed or your money back”. There may also be associated costs with setting up with a list mailing service.
What is the rate of return?
This is a difficult thing to gauge. Whilst Gareth Jehu claims that you should be able to get up to 4000 sign-ups for your list with a 10% click rate on this and ultimately a further 10% purchase rate. This seems optimistic to me if you are just starting out however and this is all dependent on the product you are selling. Ultimately I would view results for Kudos List Building as qualitative rather than quantitative.
Conclusion
In its field, Kudos List Building is a pretty solid product by all accounts. The information on hand looks to be of a high standard and is well poised to help people with varying levels of experience in internet marketing although the focus is clearly on people who are new to list building. Whilst I feel that Gareth Jehu somewhat undersells the work involved in getting up and running, ultimately the course should prepare you for this so it can be overlooked.
