Racing Rewards is a new to market horse racing tipster service with selections coming courtesy of John Jeffries and his company.
Introduction to Racing Rewards
I’ve seen a lot of different services marketed a lot of different ways. Some of them are genuinely professional. A tipster will talk about their service, their selection process, and then provide you proofing to back everything up. Others prefer to give you the kind of tale you’d expect to see on the blurb of a naff paperback. Of course, these latter services rarely deliver. But sometimes, you get something that sits in the middle. It’s not ludicrous, but nor is it entirely forthright.
This brings me to Racing Rewards. A tipster service that is operated by CEO, John Jeffries. It is a service that apparently hits all of the key notes that you would want from a tipster service. Decent profits? Check. Inexpensive, Check. Backed up by a professional team? Check. Honestly, if I could bring myself to buy into this, I’d be wrapping this review up here and now. But, I’ll be frank, I’ve been in this line of work long enough to know when to be cynical.
Because here’s the thing. John Jeffries does a bloody brilliant job of making Racing Rewards sound like this all singing, all dancing tipster service. Everything that he says simply oozes of the kind thing that you’d hope to hear. The problem however is that I don’t believe a word of it. There are a lot of reasons for this, so let’s get straight down to business, and give this a good look.
What Does Racing Rewards Offer?
The core offering of Racing Rewards is seemingly very simple. So simple in fact, that it can be broken down into 4 simple bullet points. These are:
- Daily bets and tips
- Easy to follow instructions
- Guaranteed wins
- Profitable information
Once again. Sounds great right? Aren’t those 4 things what most people looking for a tipster service are looking for? Of course they are, and that isn’t a coincidence. But when you start to dig a little deeper, there isn’t a whole lot backing this up.
With all of that out of the way, let’s start by talking about those daily bets and tips. Because one of the things that immediately stands out to me about Racing Rewards is that this is seemingly a bit of a selective service. John Jeffries even says “we only send out tips which we feel offer true value, and we do not send out tips just for the sake of it”.
That isn’t the worst thing at all. It is also something that I believe is reflected when you look at the structure of Racing Rewards and how it is set up. Especially in terms of the logistical elements. Because what John Jeffries says here is that selections are sent out 5 days a week, 12 months a year. To me, this is better than simply throwing out loads of bets just to see what sticks.
Now, as you’d probably expect from any modern tipster service, selections are sent out to subscribers directly via email. And we are also told that they will typically land by 11am at the latest. This supposedly gives all members time to take advantage of bets. Except it sort of doesn’t.
The fact is that this kind of late selections has a number of knock of effects. Putting to one side the fact that anybody working a 9-5 is going to struggle with this, let’s talk about odds and value.
It goes without saying that the earlier bets are advised, the better the odds you can get. There are lots of reasons for this, but here’s the bottom line. By 11am, you are, generally speaking going to be struggling to get the best odds. And this can be a problem for Racing Rewards because even though John Jeffries suggests that you will be backing big odds horses, this doesn’t seem to be the reality.
The very limited evidence for Racing Rewards shows horses being backed on the exchange at anywhere from 5.94 all the way up to 9.15. These are however based on evidence of just 10 bets over some 2 weeks. Furthermore, they aren’t really placed in any kind of real context, at least, in my opinion (all being from before the service was actually launched).
Now the one thing that you can rely on is that this is that this is a low volume service. John Jeffries says that his team will aim to identify just 4 bets on a given day. This means that there is a theoretical limit to Racing Rewards of 20 bets per week. I’ll be honest, this is very manageable and is roughly in line with what I’ve seen.
With all of that out of the way, let’s start to turn to the numbers side of things a little bit. First things first, stakes. Racing Rewards appears to be a straight forward level staking affair. That very limited evidence that John Jeffries provides all shows bets being backed to stakes of 10 per bet (the currency isn’t shown). That is pretty easy to read between the lines and figure out.
Less so however is just how much you should have to bet with. Because honestly, there is no information whatsoever on a betting bank for Racing Rewards. Given the fact that John Jeffries and his team are such professionals and have so much experience in horse racing betting, you’d think there’d be some consideration for this very straight forward bit of information.
You would also be forgiven for thinking that there would be some kind of strike rate. That is the kind of thing that even the most basic of tipsters understand is important. Meanwhile, Racing Rewards is portrayed as being a massive company. This should mean financial records and at least some kind of proofing that we could calculate this from. But there isn’t.
How Does Racing Rewards Work?
There is a lot that is missing from Racing Rewards. But to some degree at least, John Jeffries is very open about how his service supposedly works. As I hope will become very clear shortly, there is a lot of big game talk here. Plenty that might impress those who “aren’t in the know”. But really, there is very little in the way of genuine insight.
You see, John Jeffries says that Racing Rewards is a truly international organisation. This allows them to work 24 hours a day. And given that this is a team made up of “accountants, administration, computer scientists, customer service representatives, ex bookmakers, professional jockeys, and a comprehensive list of contacts throughout the International horse racing community”, this kind of makes sense. I suppose… If you don’t think about it too hard…
And from here, John Jeffries tells us that utilising their “technical know-how, industry contacts and years of experience” they can find horses that have a very good chance of winning. It all sounds great right up until the point where you realise that you haven’t actually been told anything.
Combine this with the fact that there is pretty much no proofing for Racing Rewards and it all becomes a bit problematic for me. Honestly, you get no actual insight into the betting process. Nor are you able to look at past results and figure out what the “ebb and flow” of results are. Everything boils down to just… Well, believing John Jeffries.
What is the Initial Investment?
John Jeffries has just one option available if you want to sign up to Racing Rewards. This is a one time payment of £49 (plus VAT) for which you get access to selections for 3 months. A number that John Jeffries helpfully points out is only £0.54 per day. Furthermore, this isn’t a subscription which means no recurring payments (a topic I have some thoughts on).
What is also worth noting is the fact that Racing Rewards comes with a full 60 day money back guarantee. This is backed up by Clickbank who are generally pretty good at honouring this sort of thing. So long as you aren’t a serial returner of product that is.
What is the Rate of Return?
Honestly, the profit claim for Racing Rewards is refreshingly simple. John Jeffries refers to his service as “The Easy Way To Make $1,000 A Week”. Solid stuff and case closed. Except of course for the multitude of problems that this claim carries. With the most apparent problem being that there is no staking information for this return.
If we use the 10 stakes earlier as dollars, that means 100 points per week. 400 points per month. 4,800 points per year! Of course, that is blatantly ridiculous. Even within that very limited sample of data provided, Racing Rewards is showing profit of $655.63. And that is over way longer than a week.
Conclusion for Racing Rewards
There are a lot of things that can immediately strike me about a new service. And in a very tangentially related way, I’ve also looked at a lot of tipster services in my time. Every now and then, the two things overlap and I find myself in the same position as I have with Racing Rewards. Namely, where I know that this should be a new tipster service. Yet, I recognise so much of it.
I’ll wrap that loose end up shortly, but before I do. Let’s talk about Racing Rewards and John Jeffries. Now the first thing that I want to address is the fact that this is supposedly an international company. “Based in the financial district of a well known International city”. Which city? Good luck finding that out. Because I can’t find anything on anything to do with this.
Look, I’m not completely naïve. I know (at least of) the bigger movers and players when it comes to betting in the UK. And when I don’t, I can turn up something on them. In the case of Racing Rewards though, neither the company nor John Jeffries just don’t seem to exist. And this isn’t the first time I’ve encountered this problem.
Now, before I want to come to the nail in the coffin of Racing Rewards, it is important to me to establish why this simply isn’t very good on its own merits. And the key one is undeniably a lack of information.
This applies to so many elements as well. Information on how John Jeffries’s network actually works and liaises? Forget about it. Details on the stakes needed to achieve the results? They definitely aren’t there. And the little evidence that there is suggests that to achieve these results using those stakes would be ridiculous. Even basic proofing isn’t evident. This is an international company! There’s just no excuse for that to be missing.
Then there are other claims like having an office based in the financial district of a major city, the general way John Jeffries talks about being an international company. Even the layout of the website. It’s all a bit familiar. And that brings me to what is by far and away the biggest issue with Racing Rewards. And that is that it doesn’t appear to be either a genuine or a new service.
The fact is that pretty much all of the claims that are made about Racing Rewards I have seen before under the banner of Race Tips Today. A service that I said wasn’t even worth the 67p per day that it cost. I questioned the fact that the service conveniently ran for just longer than the 60 day money back guarantee period, and I basically recommended giving it a wide berth.
Now Racing Rewards doesn’t just have the overlaps that I’ve mentioned. Word for word, the testimonials are exactly the same with only one very small difference. And that is the claims in terms of the income potential of the services. Whilst John Jeffries claims to make $1,000 per week, Race Tips Today was supposedly making $1,400 per week. Same lack of evidence and everything.
And that to me tells me everything that I need to know about Racing Rewards. The fact that it is just a repackaged product that is no longer available tells you plenty about what the likely future for this will be.
Funnily enough, with all of that in mind, I don’t think that I can really recommend Racing Rewards. There are just so many elements here that are… Well, they’re just really really off. The fact is that I don’t see a single element of this that I would look to recommend. In fact, it’s been a long time since I’ve seen something that I would recommend as little as John Jeffries’s service.