The Inside Edge is a horse racing tipster service which is offered by tipster Mickey O’Brien through the Tipster TV arm of the Betfan group. It claims to help subscribers “really win at the races”.
What does the product offer?
Having a read through the sales material for The Inside Edge I can’t help but feel that if Mickey O’Brien really wants The Inside Edge to succeed he is going to have to be very successful. This is in no small part down to the costs involved with subscribing to the service however I will get to this later on. As is often the case with products from within the Betfan group, there are a lot of claims made about The Inside Edge which really make the service sound particularly impressive.
Consider the headlines as a good place to start. Tipster TV say that in opening up The Inside Edge, they are inviting subscribers “To Be Part of The ULTIMATE INNER CIRCLE”. This is exactly the kind of claim that I am used to from the company and as such, you will forgive my somewhat cynical nature.
So getting down to brass tacks, what are you actually getting from The Inside Edge? It is a daily horse racing tipster service which takes advantage of each way and back to win bets in order to produce a profit. Selections are sent out directly via email as well as being uploaded to a member’s area on the Tipster TV website. The volume of bets is relatively consistent with most days having between 4 and 6 bets although this number can be as high as 10 on occasion.
In terms of the numbers side of things, Mickey O’Brien uses the usual Betfan staking plan. For those who aren’t familiar with this, it involves a level staking plan and betting 5 points on each bet. I am not a fan of this particular arrangement as I feel that a losing streak can quickly have a very negative affect on a betting bank. Furthermore, this does somewhat inflate results.
In terms of the strike rate, since April 2017 it has been maintained at an average of 33.10%. This is a respectable enough figure, especially when you look at some of the longer odds that Mickey O’Brien has identified as having value.
How does the product work?
Mickey O’Brien supposedly started to get into horse racing seriously having been introduced to some owners back in 2000. Since then, he says that his knowledge has come on and he has developed his own strategy for betting, TIE (The Inside Edge). This involves “establishing which horses have the key to winning”. Mickey O’Brien then says in the sales material that this involves knowing the market and how to price up a race as well as understanding why some horses win and some don’t.
There is also mention made of secret “winning indicators” which are used to identify selections. These all have satisfy a set criteria before being issued to subscribers however with no information on what this criteria is, I am a little disappointed.
What is the initial investment?
Anything from within the Betfan group is rarely inexpensive and The Inside Edge isn’t any different. It is however substantially more expensive than I would have anticipated from looking at the results. Including VAT, you would be paying £81.60 every 28 days in order to receive selections. There is better value to be had in signing up for 90 days at a cost of £136 (plus VAT) but this is still an expensive service.
On top of this, because Tipster TV is a part of the Betfan stable of tipsters there is no real money back guarantee in place. The team do say that they will review any refund requests however these aren’t typically offered.
What is the rate of return?
Since The Inside Edge started proofing at the back end of April, the service has gone on to generate a points profit of 410.68 points. This is however down from a high of 472 points in July. On top of this, it is important to keep in mind that these results are also based off the 5 point staking plan which means that if you were to bet realistically with 1 point bets, you would be on a much smaller amount. To complement this picture, the ROI for The Inside Edge stands at just 8.96%. This isn’t a terrible figure but there are undeniably much better results available.
Honestly I am not really certain where to begin with The Inside Edge. The most obvious place seems to be the fact that the service is simply far too expensive. At £81.60 per month for selections, you would have spent over £570 on subscription fees alone. Even if you give the results from The Inside Edge the benefit of the doubt and you had been betting to £10 per point, you would still would have spent almost an eighth of your profit on subscription costs.
As I have also touched upon, if we are realistic about how much most people can afford to bet, the profits simply don’t stack up at all. Dividing the 410 points by 5 makes for a real world profit of just 82 points. This makes all of your margins even narrower and that just isn’t a good thing.
So if The Inside Edge is expensive and in real world terms not all that profitable, is there anything about it that is redeeming? If there is, I am yet to find it. I have poured over the service and the results trying to see how this is a service that is worthwhile but unfortunately I can’t. The results are inflated massively and it is by far and away one of the most expensive monthly tipster services that I have reviewed. With that in mind, I simply cannot recommend The Inside Edge at all and I would instead suggest building a decent monthly portfolio covering multiple sports for the same money.