Trend Betting Review 2022 Update

Trend Betting is a new to market sports betting tipster service that is being offered by Irvine James. The service is quite interesting in so much as it seemingly provides decent value through football betting.

Introduction to Trend Betting

Despite being the second largest betting market in the UK (and probably quite realistically, poised to become the largest in the future), football betting remains an area where I don’t see many people making particularly consistent profits. There are a number of reasons for this, but I think that one of the main ones is that bookies like to throttle the availability of odds and value. This makes sense from their end, sure. Football is a bit unpredictable. But make no mistake about it, it is some major BS, and for a serious bettor, is actually quite problematic.

Does this mean that it is impossible to make money through football betting though? Absolutely not. And if you believe the sales material, then Trend Betting may just be latest service to enter the pantheon of actually profitable football tipster services. Make no mistake about it, Irvine James talks a very good talk. And adding to all of that is the single most important thing. There are seemingly massive amounts of profit to be made here. All starting out with a very modest betting bank that almost anyone can afford.

So, this is a winner then, right? That certainly sounds like a service that ticks all of the boxes. Inexpensive, profitable, and if you believe the hype, built on some incredibly sound foundations. But I am actually massively sceptical of Trend Betting. For a number of different reasons really. You see, whilst there is seemingly a solid underpinning to this, I can’t help but feel that what Irvine James says ultimately makes more sense on paper than it does in reality. There are a few things that just don’t sit right. So, let’s get into it and see what’s what.

What Does Trend Betting Offer?

As far as offerings go, I think that there is quite a lot about Trend Betting that is quite interesting. I wouldn’t go as far as to say that it is in any way unique, but Irvine James is definitely taking approaches that are a little contrary to what you might expect. Here’s the thing, in theory, that isn’t actually a criticism at all. In actual fact, the core premise of this is that it is contrarian.

All of this starts with the fact that this is a daily tipster service. That of course will likely seem to be the polar opposite of  “different”. Surely most tipster services are providing tips on a daily basis? And of course, you’d be absolutely correct. But when it comes to football betting this isn’t normally the case and arguably, with good reason.

Slightly more typical is that selections are sent out directly via email. But let’s be honest, this is just industry standard. Irvine James isn’t doing anything with Trend Betting that… well, every other tipster is doing. But what I do appreciate is that you are given at least 12 hours of notice before kick off with these emails (or eight hours. The sales material is shockingly inconsistent).

Unfortunately, I will say that the information that you get sent out with the bets isn’t always the most… insightful or informative. Don’t get me wrong, Irvine James provides enough that you will always know what you’re betting on with Trend Betting. There are just some gaps that I don’t think are entirely necessary. Importantly though, you get that time to place the bets.  

This has a huge knock on effect on a couple of elements of Trend Betting. Firstly, it gives you plenty of time to actually get the bets on. That is a positive. Importantly though, it also means that you get time to seek out the best possible odds that you can. This is something that is ultimately pretty necessary here. Because a key part of what Irvine James does is based around betting at the right odds.

You see, a hard and fast rule of Trend Betting is that “Bets are placed on odds between 2.00 and 4.00 – NOTHING below 2.00”. This means that if you’re responding late to bets, then you are potentially missing out on value. As such, it is always worth shopping around with an odds comparison site to maximise the opportunities to get these odds.

Now, this isn’t a difficult thing to do, but because of the types of bets that Trend Betting involves, you do have to go through a few screens with odds comparison sites. Firstly, Irvine James likes to put his focus on accas. Usually these are smaller scale doubles or occasionally, trebles. But they also take advantage of slightly more niche markets.

Ultimately, I don’t think that any of this is a bad thing. It serves to allow Trend Betting to obtain the value necessary to execute Irvine James’s wider approach to betting. But you may find days where you miss bets because of all of this too. There are sometimes issues getting adequate odds, even when you take every step you can.

With all of that out of the way, let’s talk about the staking plan. And this is something that is incredibly important with Trend Betting. Given that you can start with just £100, it probably won’t come as any surprise to learn that Irvine James leans very heavily on compounding. This can end with you staking as much as £150 on a given bet. What I will say is that whilst the compounding here is quite aggressive, it isn’t quite as bad as some services that I’ve seen.

Something that is quite interesting to me is that Irvine James doesn’t actually make any mention of how often you can expect to win with Trend Betting. In theory, this should be quite frequently. Especially given that we are told that the goals should be achieved “early next year”, with Christmas being referred to as a bit of a stretch (a mention that I don’t think is coincidental, but I’ll come to that).  

How Does Trend Betting Work?

One of the things that stands out to me the most about Trend Betting is that Irvine James goes so far out of his way to tell us about how it all works. Well, kind of. You see, we are actually given a full 5 page PDF document in which you are told about the approach, it’s just that none of it is really in depth enough to be of value.

You see, the core idea of Trend Betting is one that is somewhat flawed in my mind. Irvine James says that other tipsters lose because they “bet on what they expect to happen” point to form as a common applicator of this. He effectively goes on to say that he is able to turn his profit by betting against form. Where there appear to be trends, you will effectively be betting against them. Why this contrarian stance? Well, that isn’t something that is explored really.

Despite 5 pages, a lot of Trend Betting boils down to “do you remember when you lost money because a  tipster said that they were unlucky. Well, it wasn’t bad luck, they were just betting wrong”. Now, I have often argued about the ability of people to see patterns where there aren’t necessarily patterns. In theory, Irvine James has a point. But that isn’t nearly enough to build a system by betting against the smart money.

Really, the only proper insight that we get into what Trend Betting is based on is that bets are chosen to meet that odds range. That way, you are either doubling your money or losing it. Whilst this is the kind of thing that sounds reasonable. It is actually inviting quite a lot of unnecessary risk in my opinion. Something that Irvine James fails to address. All whilst providing very little evidence of his philosophies working or in action (despite years of success, apparently).

What is the Initial Investment?

If you want to sign up to Trend Betting there is only one option available. This is a one time payment of £45 (plus VAT) for which you get access to Irvine James’s selections for the rest of the season. Interestingly, this number is portrayed as being a substantial discount with an implied value of as much as £279. A figure that I believe to be nothing more than a cheap marketing ploy.

Something that is worth noting is that Trend Betting comes with a full 30 day money back guarantee. This is backed up by the fact that the service is being sold directly via Clickbank who are generally very good at honouring this sort of thing. To be fair to Irvine James, this is also mentioned in the sales material too.

What is the Rate of Return?

Now we come to that thing that I’ve been trying to skirt around so far. The profit potential of Trend Betting. What we are effectively told is that Irvine James can take your initial betting bank of £100, and that he intends to turn this into £5,100. This means that there is a hypothetical profit of £5,000. What stands out to me however is that this is only a target. It also seems to be based off ultimately very substantial stakes.

 Something that I think adds to the rather problematic nature of these claimed results as well is that Irvine James actually says that he’s been made “very wealthy over the last 7 years”. All of this is based on the supposed principles that are behind Trend Betting. What I don’t understand is why we aren’t actually told what kind of historic results have been attained, or in fact, where he is up to this season.  

Conclusion for Trend Betting

Trend Betting is one of those services that just looks great on paper. It makes sense, right? Because the scenarios that Irvine James talks about are ones that we’ve all been in before. I can’t tell you how many times I’ve seen a tipster justify their 6 fold Premier League acca fail because they were just unlucky that Brentford didn’t score. That a game never really got up to pace. Here’s the thing about betting though, luck is a part of it.

The bottom line is this. Smart money bets a certain way because it is smart. Long term, a solid approach will always serve you well. What Irvine James is doing however is appealing to those who don’t want to wait. Who don’t want long term. And if you have that short term mentality then what we are sold in Trend Betting makes perfect sense. Except it doesn’t.

What Trend Betting is to me is the sports betting equivalent of betting on the opposite colour on a roulette wheel every time. Because eventually it will be that colour. On a long enough timeline, of course it will be correct. Probability states that. Just like Irvine James’s “contrarian bets” will occasionally land. Gambling and betting are generally at least somewhat inherently chaotic.

So, I think it’s fair to say that I don’t believe that there is ultimately much to the approach here. To be clear, there may be some merit. I don’t believe that Irvine James is necessarily completely wrong. There will be upsets and games that are against the trend, and they probably can be predicted. But I don’t believe that Trend Betting is the service to do that.

The fact is that Irvine James doesn’t provide any real evidence that his approach to betting works. He provides no proofing (despite a claimed 7 prior years of betting) or… well, anything. Adding to that, the notion of turning £100 into £5,000 in a single season is ludicrous to me. Even with compounding, all that you do when you up your stakes is increase the costs if Trend Betting doesn’t perform. Which there is little evidence there that it will.

So, I don’t even think that you’re going to really get close to that claimed number. At all. What I really think it is there for is to place the idea in your mind that you could still be up quite a lot for Christmas. I don’t believe that Irvine James making mention of the holiday in the sales material for Trend Betting is a coincidence.  

 About the only saving grace that I can see here is that Trend Betting isn’t necessarily that expensive in the grand scheme of things. But you’re still paying £54 all in for a service that is of an incredibly questionable nature. As such, whilst your outlay may not be huge, it is still of questionable value for money.

Honestly, I can’t really see much that redeems Trend Betting. It all just reeks of some kind of twister gamblers fallacy in which Irvine James believes that he is seeing a pattern where there isn’t one. And if there is a pattern, he certainly doesn’t do a good enough job of showing that off to warrant me recommending this. As such, probably one to avoid.  

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